http://www.globi.ca/ Globi Web Solutions (www.globi.ca) of Calgary, Canada, is a private web development company offering end-to-end Internet solutions including Web site design, programming, maintenance, hosting, database integration, research, search engine optimization, and marketing. With 20 years of software development experience, the Globi team specializes in providing functional web tools to help small and medium-sized businesses become more profitable. More than Web developers, Globi Web Solutions are partners in online strategies, helping businesses achieve online goals with their Web sites. en-us http://globi.ca/news/news_52/ More and more people are accessing your website from a mobile device or PDA. Can your clients grab the essentials of your business from a screen the size of a credit card? http://globi.ca/news/news_48/ There is a scam technique out on the web called "phishing" which attempts to lure people to seemingly legitimate sites where they require people to log into what they think is their real accounts. However, the scammer has now gathered legitimate login information from that person's real account, maybe even their bank accounts. Yicks! http://globi.ca/news/news_47/ Warning of recent Spam Scam using Google Adwords renewal. At first glance, it will appear to be a Google AdWords renewal notification but if you mouse over the link (see screen-shot below) you will notice the 'fieu09.cn' redirect in the actual link, as opposed to the text visibly displayed in the email. http://globi.ca/news/news_46/ A Favicon (short for 'Favorites Icon') is an icon associated with a particular Website or Webpage. Most browsers actually support Favicons and usually display them in the browser's URL bar, next to the site's name in lists of Favorite bookmarked pages. http://globi.ca/news/news_45/ The other day, we had a client contact us enquiring about how to get rid of those pesky yellow fields in their website's Contact Form. http://globi.ca/news/news_51/ Is your Copyright Date so... last year? http://globi.ca/news/news_49/ Recently we have received a number of enquiries from clients about companies out of China soliciting and raising concerns about someone snatching up secondary Domain Name Extensions to your business such as .cn, .asia, .tw, etc. http://globi.ca/news/news_50/ If your email address is attracting far too much SPAM and you're thinking of just throwing in the towel and changing your email address all together, then this might be of interest to you… http://globi.ca/news/news_44/ The SMM goals will be different for every business or organization, however most will involve building ideas or brand awareness, increasing visibility, and possibly selling a product or service. http://globi.ca/news/news_43/ One of the most competitive markets in the world these days is website hosting. Costs can range from high-price selling to major businesses, to low-price selling to the basic consumer. With thousands of web hosting providers in this racket today and hundreds of web hosting resource sites loaded with host advertising, bogus recommendations and dishonest host lists, this seemed like an ideal subject to delve into. http://globi.ca/news/news_42/ It should never be considered that a well designed site, with zero content is ever going to appeal to a potential customer. http://globi.ca/news/news_41/ In broadcasting, dayparting is the practice of dividing the day into several parts, during each of which a different type of radio programming or television programming apropos for that time is aired. http://globi.ca/news/news_40/ Have you considered the repercussions to not knowing who it is you are doing business with? Even just having a face to the name can add so much more to your business communication and relationships. http://globi.ca/news/news_39/ While I was raking our lawn free of leaves last weekend I flashed-back to my days as a high school student ... Then I had an epiphany --- raking leaves is like developing websites & software! http://globi.ca/news/news_38/ Did you know that 1 in 20 people (or 5%) are Red-Green Color Blind? In the USA alone, that represents about 14.6 million people and another 1.6 million in Canada. http://globi.ca/news/news_37/ If you have something worth taking, it is inevitable that someone will try to take it. Or break it. Or just generally foul it up. http://globi.ca/news/news_36/ If you don't tell readers of your marketing materials what you'd like them to do next, chances are they won't do it. http://globi.ca/news/news_35/ Call it what you will; "Homework", "Market Research" ... it still needs to be done if you want to experience any success. http://globi.ca/news/news_34/ When talking about Visitors, think 'Quality' and not 'Quantity' http://globi.ca/news/news_33/ You may have seen these come across your desk in the form of a fake bank notice or PayPal email requiring you to log into your account for some reason. http://globi.ca/news/news_32/ Google has just released a new flavor of their Pay-per-Click (PPC) Adwords engine for the beginner marketer called the "Starter Edition" of Adwords. The intent of this simplified interface is to allow small businesses on a limited budget and a lack of technical resources within their network to get a PPC marketing campaign up and running very quickly. http://globi.ca/news/news_31/ When is an Irish saint not Irish? When is a website visit not a visit? http://globi.ca/news/news_30/ Besides the obvious cost savings, the real advantage of outsourcing IT projects is that your in-house staff can remain business minded instead of having to be technologically minded. http://globi.ca/news/news_29/ As some of you may have noticed, there's been a fair amount of spam floating around the internet these days. Who am I kidding? These days there's TONNES of spam out there! Fighting spam has become a multi-billion dollar industry. Unfortunately spam is a multi-multi-billion dollar industry, so it's still winning. http://globi.ca/news/news_28/ In every industry people seem to believe in 'magic pills' - the cheap and painless quick-fix solution to a specific problem. Yes, it's easy for us in this internet industry to laugh at offers of $100 to get a website listed in the top of search engines. But how is the layperson supposed to recognize this irrational offer? http://globi.ca/news/news_27/ OK - that title may be a little harsh. We're not suggesting not to do SEO (search Engine Optimization), we're simply suggesting there are more effective ways to tune your site and increase targeted traffic. So we know this much: SEO (Search Engine Optimization) is the act of tuning a website to rank highly in natural (organic) search results. The process involves tuning titles, headings, and visible text copy, to include those keywords and phrases that your specific visitors would be searching for to find your products and/or services, and then further insure that where your visitor lands is congruent with what they were in fact searching for. http://globi.ca/news/news_26/ After all these years, there's still so much buzz in the market about Search Engine Optimization (or SEO for short). As with most subjects, the number of myths seem to far outweigh the number of truths. Why not test yourself in this quick True or False exercise to see how you measure up to those in the know: http://globi.ca/news/news_25/ If the biggest action your website's Contact Form is getting these days is the insatiable spammers, then you must read this to ensure that you're protected. It seems there's no end to viruses and spam. Only a few years ago it was still okay to publish your email address on your website. Soon enough spiders started trolling the web for them and spammers followed with their unwanted solicitations, so we stopped publishing our email addresses. http://globi.ca/news/news_24/ By far the biggest mistake that many websites make these days is that they do not attempt to capture their visitor's contact information. Let's do some simple math here; If 1000 visitors come to your site and 5 make a purchase of $10 each then you could safely average that 1000 visitors would yield you $50. http://globi.ca/news/news_23/ Changes at Google HQ: Adwords PPC Revisited! Google has just implemented THE MOST SIGNIFICANT CHANGE to AdWords, their Pay-Per-Click (PPC) Engine, in a long, long time. The pervious 5 cent minimum bid and 0.5% minimum click-through rate has now been replaced with a "Quality Score" system where "Inactive" keywords have higher minimum bids. This is now a much more traditional model, where once again the all-mighty dollar out-beats quality. Has Wall Street finally taken over Google headquarters? http://globi.ca/news/news_22/ I can't even begin to count how many times a client or potential client has asked the question, "How can I get to the top of the Search Engines?". Even the most educational answer is often followed with "What guarantees do you have?" The real answer: None. So how then do you get to the top? The simple answer of course, is to spend a few billion in currency and buy the Search Engines themselves, which gives you complete control.